Xerox Film Big Picture by Tugboat

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Big Picture

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Industry Printers, Scanners & Supplies
Media Film
Market Japan
Agency Tugboat
Director Kosai Sekine
Executive Creative Director Yasumichi Oka
Copywriter Taku Tada
Producer Hirokazu Hori, Takashi Aso
Released December 2012

Credits & Description

Advertiser: FUJI XEROX CO.
Agency: DENTSU, TUGBOAT
Category: Business Equipment & Services
Cameraman: Dylan Doyle
Other Credits: Hair Make-up: Pepa Perea
Director: Kosai Sekine
Other Credits: Stylist: Cristina Urso
Executive Creative Director: Yasumichi Oka
Animation: Eallin
Producer: Hirokazu Hori
Music: Music Composer: Yoko Kanno
Lighting: Rafa Ramirez
Creative Director: Taku Tada
Producer: Takashi Aso
Copywriter: Taku Tada

Brief Explanation
Set in the wild west, a local artist (you) is enlisted by a small child (the Fuji Xerox) to help a small town avoid the wrath of the infamous 'Pancho Brothers'. After painting the town walls completely with a seascape, the villains can't find the town and move on, leaving the townsfolk celebrating behind the walls.Avoid conflict with the power of strong partnership!