GE Film Bagpack by BBDO New York

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Industry Business equipment & services, Corporate Image
Media Film
Market United States
Agency BBDO New York
Director Emmanuel Lubezki
Executive Creative Director Don Schneider
Art Director Mike Bond
Copywriter Bern Hunter
Editor Sherri Margulies Keenan
Released March 2008

Credits & Description

Client: General Electric
Agency: BBDO, New York
Chief Creative Officer: David Lubars,
Bill Bruce
Executive Creative Director: Don Schneider
Copywriter: Bern Hunter
Art Director: Mike Bond
Director of Broadcast: Regina Ebel
Agency Producer: Filomena Lovecchio
Music Production: Melissa Chester
Production Company: Partizan
Director: Emmanuel Lubezki
Editing House: Crewcuts
Editor: Sherri Margulies
VFX: The Mill
Song: Oceanic, Part 2
One bag fits all.