Smart Meets Sexy, Perfect Match by Deutsch Los Angeles for Godaddy.com

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Smart Meets Sexy, Perfect Match

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Industry Business equipment & services
Media Film
Market United States
Agency Deutsch Los Angeles
Director Mike Maguire
Chief Creative Officer Greg Dinoto
Executive Creative Director George Decker, Morgan Carroll
Creative Director Jin-Sang Park
Copywriter Wayne Best
Producer Susan Hebert
Editor Chuck Willis
Released February 2013

Credits & Description

Advertiser: GO DADDY
Agency: DEUTSCH
Category: Business Equipment & Services
Advertising campaign: PERFECT MATCH
Editor: Chuck Willis
Other Credits: Executive Producer= Colleen O'Donnell, Managing Director= Shawn Lacy
Executive Creative Director: George Decker
Chief Creative Officer: Greg Dinoto
Agency Producer: Joe Calabrese
Creative Director: Jin Park
Director: Mike Maguire
Director Of Photography: Neil Shapiro
Copywriter: Wayne Best
Agency Producer: Greg Tharp
Executive Creative Director: Morgan Carroll
Producer: Susan Hebert
Editing Company: The Cutting Room

Brief Explanation
In this commercial, we are introduced to the two sides to Go Daddy. First, we meet the sexy side that Go Daddy uses to get people’s attention—represented by world-famous supermodel Bar Refaeli. Then we meet the smart side that helps you build a website that can grow your small business—represented by a nerdy Go Daddy employee named Walter. And when these two sides come together in a passionate embrace—something messy and magical happens. It’s a beautiful thing.