Goodyear Film Efficientgrip Performance by Dmc Propaganda

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Efficientgrip Performance

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Industry Tires
Media Film
Market Brazil
Agency Dmc Propaganda
Director Kahuê Rozzi
Copywriter Renato Bruno Neto
Producer Luis Carlos Libanori
Account manager Isabela Hummel
Released September 2015

Credits & Description

Title: Dog "Headbangers"
Category: Automotive
Brand: Goodyear
Agency: Dmc Propaganda
Country: Brazil
To promote the new tire EfficientGrip Performance, Goodyear launches film created by DMC.In the commercial we see a three of those dogs that move the neck and in the course of the film turn into "headbangers".
Production: Simon Says
Director: Kahuê Rozzi
Copywriter: Renato Bruno Neto
Creative Director/ art director: Thiago Taufic
Producer: Luis Carlos Libanori
Account Director: Adriana Jardini da Cunha
Client Team Director: Eduardo Andrade
Agency Producer: Simon Says
Account manager: Isabela Hummel
Client: Vinicius Rezende Sá, Débora da Cruz, Priscila Cheutchuk