Greenpeace Film Ocean Of The Future by Ogilvy & Mather London

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Ocean Of The Future

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Industry Charities, Foundations, Volunteers, Environmental & Animal Issues
Media Film
Market United Kingdom
Agency Ogilvy & Mather London
Chief Creative Officer Mick Mahoney
Creative Director Martha Riley
Art Director Ran Stallard, Jo Mooney
Released April 2018

Credits & Description

Media: Web Film
Category: Charities & appeals
Client: Greenpeace
Agency: Ogilvy & Mather, London
Production: Hoi Polloi
Country: United Kingdom
Director: Chris Hugall
Chief Creative Officer: Mick Mahoney
Creative Director: Martha Riley
Art Director: Ran Stallard
Art Director: Jo Mooney
Producer: Jodie Sibson
Producer: Peter Shuttleworth
DoP: David Pimm
Business Director: Katharine Easteal
Assistant Producer: Chloe Brown
Chief Strategy Officer: Kevin Chesters
Chief Production Officer: Clare Donald
Camera Operator: Max Smith
Editor: Nye Williams
Post Production Company: GPS
Colourist: Nick Dalby
Producer: Annika Gustavsson (GPS)
Grade: Unit
Colour Producer: Isabella Wakley
Music Company: Soundtree Music
Composer: Peter Raeburn, Peter Raeburn and Luke Fabia (Orchestration)
Sound Engineer: Duncan Ettie
Sound Designer: Henning Knöpfel
Published: April 2018
Ogilvy UK & Greenpeace have released a new global campaign which urges the public and supermarkets throughout the UK to limit the use of plastic packaging. The new work presents a stark vision of our future ocean if action is not taken to stem the tide of throwaway plastic pollution. The concept behind the campaign was born through shocking statistics such as a truckload of plastic gets dumped into the ocean every hour. Since plastic takes years to decompose, almost every piece of plastic ever manufactured is still in existence somewhere on the planet. The Ogilvy UK team wanted to bring the damaging, ugly reality of plastic waste to somewhere unexpected: a usually pristine aquarium.