It’s What Connects Us, John Oliver by Mekanism for HBO

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It’s What Connects Us, John Oliver

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Industry TV Channels/Radio Stations and Programmes
Media Film
Market United States
Agency Mekanism
Senior Copywriter Alex Riezebeek
Designer Chet Hirsch
Released April 2017

Awards

Clio Awards 2017
Film Technique Product/Service: Sound Design Bronze

Credits & Description

Title: Its What Connects Us (Last Week Tonight)
Category: Media
Brand: Hbo
Media: TV
Country: USA
Advertising Agency: Mekanism, Usa
Senior Copywriter: Alex Riezebeek
Senior Producer: Felix Messina
Director of Brand Management: Melissa Hill
Brand Director: Cassie Jackson
Brand Manager: Emily Jaslove
Head of Marketing: Chris Spadaccini
Vice President, Brand & Product Marketing: Jason Mulderig
Director, Brand & Product Marketing: Dana Lichtenstein
Associate Manager, Brand & Product Marketing: Kate Cohen
Assistant Editors: Rachel Greco, Matt Campbell
Colourist: Mikey Rossiter
Designer: Chet Hirsch
Compositing Lead: Siro Valente
Compositors: Brandon Danowski, Krissy Nordello, Sung Eun Moon, James Cudahy
Senior Producer: Dan Love
Producer: Andi Lewis
Date: April, 2017
Description:
The static opening before every HBO show is one of the most iconic branding moments in entertainment. The “It’s What Connects Us” campaign reimagines the static through individual performances—featuring 61 in-character talent from shows including Game of Thrones, Last Week Tonight with John Oliver, Girls, Silicon Valley, Westworld, and more