Heineken Film The Express by MJZ, The Mill, Wieden + Kennedy Amsterdam

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The Express

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Industry Beers and Ciders
Media Film
Market Netherlands
Agency MJZ
Agency The Mill
Agency Wieden + Kennedy Amsterdam
Released February 2012

Awards

Cannes Lions 2013
Film Craft Lions Direction Bronze

Credits & Description

Agency (city): Wieden+Kennedy Amsterdam
Creative Director(s): Mark Bernath And Eric Quennoy
Copywriter(s): Dan Maxwell
Art Director(s): Thijs Biersteker, Adrien Bindi
Production Company (& City): MJZ London
Film Director(s): Matthijs Van Heijningen
Production Company Producer(s): Chris McBride
Agency Producer(s): Tony Stearns, Niko Koot
Executive Creative Directors: Mark Bernath And Eric Quennoy
Group Account Director: Clay Mills, Jordi Pont
Account Director: Clare Pickens
Account Manager: Jorge Fesser
Project Manager: Sharon Kwiatkowski
Business Affairs: Barrie Williams
Heineken Global Brand Director : Cyril Charzat
Heineken Global Communications Director: Sandrine Huijgen
Heineken Global Communications Manager: Josefien Olij
Editing Company: Hagon
Audio Post: Grand Central Studios
Music: Gin Wigmore / ”Man Like That”
Post production: The Mill
Description
'The Express' sets up the legendary encounter that sees Heineken come face to face with James Bond in their most legendary collaboration yet. The film opens in a train station with the Heineken Legend, a Man of the World, being mistaken for Bond by some nasty looking villains. Our hero has to use his resourcefulness to get himself out of a sequence of different Bond-esque situations, all taking place through a succession of train carriages, to outwit the villains and get to James Bond himself, his female companion Severine and a mysterious silver case.