"Cog" by Wieden + Kennedy London for Honda

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Industry Cars
Media Film
Market United Kingdom
Agency Wieden + Kennedy London
Director Antoine Bardou-Jacquet
Executive Creative Director Kim Papworth, Tony Davidson
Art Director Matt Gooden Creative
Copywriter Ben Walker
Producer James Tomkinson, Franck Montillot, Fi Kilroe, Madeleine Sanderson
Editor Bill Smedley @ The Works, Barnsley
Released August 2002


IPA Effectiveness Awards 2004
The Winners John Bartle Award (Best New Agency) Winner
The Winners - Gold

Credits & Description

Agency: Wieden + Kennedy
City: London
Production Company:: Partizan, Partizan
Advertiser: Honda Motor Co., Ltd.
Brand Name: Honda
Product Name: Accord
Business Sector: Cars
Date of First Publication: 4/14/2003
Market: Europe, United Kingdom
Country of Production: United Kingdom
Language: English
Type: Television
Soundtrack/Song: "Rapper's Delight" 
Tagline: Honda. The power of dreams.
Executive Creative Director: Tony Davidson, Kim Papworth
Art Director: Matt Gooden
Copywriter: Ben Walker
Director: Antoine Bardou-Jacquet
Director of Photography: David Ungarro
Producer: Fi Kilroe, Madeleine Sanderson, James Tomkinson, Franck Montillot
Lighting Director / Lighting: David Ungarro
Account Director: Francesca Birch
Account Executive: Jonathan Campbell
Agency Producer: Rob Steiner
Editor: Bill Smedley,  Barnsley
Editing Company: The Quarry, The Mill
Special Effects / VFX:  Barnsley, The Mill
Music: Sugar Hill Gang
Sound Designer: Jonnie Burn, Jonny Wave, Warren Wave, Warren Hamilton
Sound Design Company: Wave
Recording Studio: Wave
Music Company / Composer: Sanctuary Records
First Assistant Director: Olivier Colhoun
Marketing Manager: Matt Coombe