Hyundai Film Miss Decisive by Innocean USA, Smith and Jones Films

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Miss Decisive

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Industry Cars
Media Film
Market United States
Agency Innocean USA
Agency Smith and Jones Films
Director Ulf Johansson
Executive Creative Director Greg Braun
Copywriter Steve O'brien, Michael Duckworth
Producer Megan Moore, Kirsten Thon-Webb
Editor Paul Martinez - Lostplanet
Released September 2012

Credits & Description

Even a most decisive person can find it hard to choose between three great Elantra models. The Elantra Sedan is the 2012 North American Car of the Year and is now available in a Coupe and GT. Choose yours at
Client: Hyundai Motor America
Brand: Elantra

Agency: Innocean Worldwide America, Huntington Beach
Executive Creative Director: Greg Braun
Creative Directors: Robert Prins, Max Godsil
Copywriter: Michael Duckworth
Copywriter: Steve O’Brien
Senior Art Director: Tom Gibson

Account Director: Valencia Gayles
Executive Producer: Will Woollett
Senior Producer: Helen Erb

Production Company: Smith & Jones
Director: Ulf Johansson
Executive Producer: Phillippa Smith
Producer: Megan Moore
Director of Photography: Andrzej Sekula

Editorial: Arcade Edit
Editor: Paul Martinez
Producer: Kirsten Thon-Webb

Music: Asche & Spencer