Hyundai Film Hayden Paddon - Paddon's Pack by Shine Limited Auckland

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Hayden Paddon - Paddon's Pack

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Industry Cars
Media Film
Market New Zealand
Agency Shine Limited Auckland
Executive Creative Director Lucien Law, Chris Schofield
Art Director Billy Mcqueen
Copywriter Oli Green
Released February 2017

Credits & Description

There's a lot New Zealand doesn’t know about WRC contender Hayden Paddon, so Hyundai were keen to generate support for the young up-and-comer with a new campaign via Shine.
The campaign is designed to promote Paddon's pack, the official supporters club for Hayden Paddon, where fans can become part of the crew for each rally stage, along with exclusive access to the man himself.
Additional: Co Driver
Media: TV
Category: Automotive
Client: Hyundai
Agency: Shine Limited, Auckland
Country: New Zealand
Director: Oli Green
Executive Creative Director: Lucien Law | Chris Schofield
Copywriter: Oli Green
Art Director: Billy McQueen
Account Director: Annabelle Pitkin
Agency Producer: Sascha Moore | Michelle Jensen