Hyundai Film ix35 drive by Stylus Group, The Jupiter Drawing Room South Africa

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ix35 drive

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Industry Cars
Media Film
Market South Africa
Agency Stylus Group
Agency The Jupiter Drawing Room South Africa
Director Porteus Xandau
Art Director Hayley De Vantier
Copywriter Jonathan Warnke
Producer Ruth De Vantier Chowles
Editor Amy Daneel
Production Golden Planes
Released May 2013

Credits & Description

Media: TV
Category: Automotive
Agency: The Jupiter Drawing Room
Brand: Hyundai
Geo: Africa, South Africa
The ad was created to support the facelift of one of Hyundai’s most loved vehicles, the ix35. Although the ix35 comes with a host of features standard, the creative team decided to focus the upgraded SUV's rear-view parking camera. The ease and confidence with which an ix35 driver can reverse is dramatized by an epic on- and off-road adventure, which culminates in a surprise ending that isn't too difficult to guess, after being told about the camera...

Advertising Agency: The Jupiter Drawing Room, Cape Town, South Africa
Creative Directors: Ross Chowles, Jonathan Beggs, Lucas van Vuuren
Art Director: Hayley de Vantier
Copywriter: Jonathan Warnke
Agency Producer: Colleen Christians
Group Account Director: Katie Dally
Account Manager: Isabella de Villiers
Production company: Golden Planes
Director: Porteus Xandau
Producer: Ruth de Vantier Chowles
Editor: Amy Daneel
Post Production: Stylus Group
Audio: Resonate
Composer: Black Keys
Published: April 2013