IBM Film 100 X 100 by Ogilvy & Mather USA

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100 X 100

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Industry IT Solutions & Professional Networks
Media Film
Market United States
Agency Ogilvy & Mather USA
Director Joe Pytka Editorial Co
Executive Creative Director Susan Westre, Tom Godici, Greg Ketchum
Art Director Mike Hahn
Copywriter Ryan Blank
Producer Tara Fitzpatrick
Account Supervisor Lou Aversano
Editor Ben Suenaga
Production Pytka
Released January 2011

Credits & Description

Category: Internet Film
Advertiser: IBM
Product/Service: IBM
Agency: OGILVY & MATHER
Production Company: PYTKA, Venice, USA
Date of First Appearance: Jan 20 2011
Chief Creative Officer: Steve Simpson/Chris Wall
Executive Creative Director: Susan Westre/Tom Godici/Greg Ketchum
Creative Director: Mike Hahn/Ryan Blank
Copywriter: Ryan Blank
Art Director: Mike Hahn
Agency Producer: Lee Weiss/Karl Westman/Kyle Wright/Sofia Doktori
Account Supervisor: Lou Aversano
Producer: Tara Fitzpatrick
Director: Joe Pytka
Editor: Ben Suenaga
Sound Design/Arrangement: Jay Lifton/Pulse Music/Phillip Loeb/Evan Manglamele
Post Production: Kai Asika/Lez Rudge
Account Manager: Michael Dobak/Joan Voltz/Mila Babrikova/Eleanor Vogel/Shrivka Ramaswamy
Other Credits: Editorial Producer: Laura Molinaro

English Description
This film features one hundred people, who each present the IBM achievement recorded in the year they were born. The film chronology flows from the oldest person to the youngest, offering a whirlwind history of the company and culminating with its prospects for the future.