Make Room for Life by Ikea Creative Hub for IKEA

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Make Room for Life

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Industry Household maintenance & pet products, Department Stores & Shopping Malls
Media Film
Market Sweden
Agency Ikea Creative Hub
Production Acne Stockholm
Released August 2017

Credits & Description

This year's catalog theme is 'Make Room for Life,' highlighting IKEA home furnishing solutions that enable people to make more room for the things they love in life. IKEA is encouraging people to embrace the fluidity of their homes – the unconventional spaces, the multi-purpose furnishings – and realize that the living room has space for both their needs and their dreams.
IKEA 2018 Catalogue
Agency: Acne / IKEA Creative Hub
Media: TV
Category: Home appliances & furnishings
Client: Ikea
Agency: Acne / IKEA Creative Hub
Production: Acne
Country: Sweden
Director: Alexis Almström
Director: Anders Jedenfors
Creative Director: Johan Holmgren
Creative Director: Morten Kjaer
Art Director: Malin von Werder
Copywriter: Markus Bjurman
Producer: Kristofer Larsson
Executive Producer: David Olsson
Client: Morten Kjaer
Client: Mia Malmström