|Industry||Home Furniture, Department Stores & Shopping Malls|
|Executive Creative Director||Scott Nowell|
Credits & Description
Inspiring Australians to rediscover the fun and happiness in everyday life at home, IKEA Australia has released its first retail spot under the new brand platform, ‘The Best Day is the Everyday’ to help drive customers into stores this summer. Directed by Rabbit’s Lachlan Dickie, the campaign will broadcast across TV and online and will be supported by IKEA owned channels.