BCCI Film IPL-CARNIVAL by BANG BANG FILMS, Ogilvy & Mather Mumbai

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IPL-CARNIVAL

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Industry Business equipment & services, Corporate Image
Media Film
Market India
Agency BANG BANG FILMS
Agency Ogilvy & Mather Mumbai
Production B-Reel
Production The Chimney Pot
Released June 2012

Awards

Asia Pacific Advertising Festival (AdFest) 2013
FILM CRAFT LOTUS Production Design (Set or Costume Design, Model Making) SILVER
FILM LOTUS Best of Entertainment, Recreation and Leisure BRONZE

Credits & Description

Title IPL-CARNIVAL
Advertiser/Client BCCI
Product/Service INDIAN PREMIER LEAGUE
Entrant Company: BANG BANG FILMS Mumbai, INDIA
Production Company BANG BANG FILMS Mumbai, INDIA
2nd Production Company B-REEL Stockholm, SWEDEN
Abhijit Avasthi Chief Creative Officer
Anup Chitnis Executive Creative Director
Anuraag Khandelwal/Satish Desa Creative Director
Shazaad Arjani Copywriter
Vikram Bangera Agency Producer
Dharam Valia Account Supervisor
Roopak Saluja/Payal Arora/Johannes Åhlund Producer
Anders Forsman Director
Shivkumar Panicker Editor
The Chimney Pot Post Production
Dhruv Ghanekar Music
Rahul Bhambhri/Makarand Nadkarni/Aakruti Upadhyay Account Manager
Erik Sohlström Director Of Photography
After Studios EditingCompany
Rahul Bhambhri/Makarand Nadkarni/Aakruti Upadhyay Account Manager
Erik Sohlström Director Of Photography
After Studios Editing Company
Head Of Production: Cyrus Mendes/Assistant Producer: Mohit Singh/Production Designers: Dilip More
Brief Explanation
Indian Premier League, popularly called IPL, is where the world's best cricketing talent comes together. During each game, you go on an emotional roller coaster as every cricket match is a series of ups and downs. Screaming. Anxious & exhilarating moments. The commercial is a story of two boys stumbling into an Indian "Mela" or carnival which is a metaphor for a game of IPL. The highlights of the carnival are the unique rides themed after proprietary techniques of major players. For the shoot, the rides were created as miniatures; Columbus, crazy roller coasters, sling shots & many others.