Indiana Farm Bureau Insurance Film Old You/Now You – Mom by Young & Laramore

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Old You/Now You – Mom

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Industry Insurance
Media Film
Market United States
Agency Young & Laramore
Executive Creative Director Carolyn Hadlock
Creative Director Trevor Williams
Art Director Kyle Nordsiek
Production O Positive
Director Spencer Riviera
Released February 2018

Credits & Description

Client: Indiana Farm Bureau Insurance
SVP, Chief Marketing Officer: Rick Kuster
Director of Marketing Services & Field Supervisor: Kari St. Clair
Manager, Advertising & Brand Strategy: Kristen Gibson
Manager, eCommerce: Erin Igney
Agency: Young & Laramore
Principal, Executive Creative Director: Carolyn Hadlock
Principal, Creative Director: Trevor Williams
Principal, Writer: Charlie Hopper
Art Director: Kyle Nordsiek
Writer: Aidan McKiernan
Senior Designer: Daniel Vuyovich
VP Account Management, Account Director: Nick Prihoda
Account Supervisor: Sara Walker
Executive Producer: Char Loving
TV Production: O Positive
Director: Spencer Riviera
Executive Producer: Ralph Laucella
Executive Producer: Marc Grill
Producer: Devon Clark
TV/Radio Editorial: Beast/Company 3/Method Studios/Airstream Audio
Executive Producer: Peter Hufllinger,
Post Producer: Joanna Woods
Production Coordinator: Claire Smalley
Editor: Angelo Valencia
Published: February 2018
Synopsis:
Old You and Now You are very different people. From being single in your first apartment with a futon bed and mismatched pillows to being married with three kids in your second home, with a king-size bed and 500 thread count sheets—you’re simply not the same person you were 10 years ago, 5 years ago, or even last year. Things Change. Your insurance should, too.
Luckily, your Indiana Farm Bureau Insurance agent helps to see if Now You is covered for all of life’s constant changes.