Infiniti JX: See the Invisible by TBWA\Chiat\Day Los Angeles for Infiniti

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Infiniti JX: See the Invisible

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Industry Cars
Media Film
Market United States
Agency TBWA\Chiat\Day Los Angeles
Released March 2012

Credits & Description

Infiniti challenges the notion of functionality with the All-New JX. "We Choose", "Dog House", and "See the Invisible" feature a stylish family encountering common situations - all set to debut on NCAA Selection Sunday. The ad series showcases the leading technologies in the brand’s 3-row luxury crossover, including the world’s first Backup Collision Intervention System.