ING Film CREATOR OF INTEREST by J. Walter Thompson Paris, Psycho / PH

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CREATOR OF INTEREST

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Industry Banking & Financial Services
Media Film
Market France
Agency J. Walter Thompson Paris
Agency Psycho / PH
Released November 2003

Awards

Effie France 2004
The Winners Financial Communication Winner

Credits & Description

Title "Creator of Interest"
Original Title "Créateur d'Intérêt"
Agency JWT Paris
City Neuilly-sur-Seine
Production Company: Psycho / PH
Advertiser ING DIRECT
Brand Name ING Direct
Product Name Savings Orange
Business Sector Banking & Financial Services, Investments, Stock Brokers
Date of First Publication 12/26/2003
Market France
Country of Production France
Language French
Type Television
Length 30 seconds
Creative Director Pascal Manry, Alexander van Walsum
Art Director Eric Biard
Copywriter Vincent Détré
Director Les Guzman
Account Director Céline Marchal
Agency Producer Bob Dutertre
Co-Managing Director Petra Mayer
Advertising Manager Ariel Steinmann, Marie Ramlie