ING Film TURTLE AND THE HORSE by 180heartbeats+Jung von Matt Warsaw, Brain

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TURTLE AND THE HORSE

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Industry Banking & Financial Services, Online Financial Service
Media Film
Market Poland
Agency 180heartbeats+Jung von Matt Warsaw
Account Supervisor Marcin Gaworski
Agency Brain
Director Mikolaj Sadowski
Creative Director Mikolaj Sadowski
Art Director Mikolaj Sadowski
Copywriter Piotr Plachecki
Production F25
Released May 2010

Credits & Description

Category: Internet Film
Advertiser: ING BANK SLASKI
Product/Service: ONLINE BANK ACCOUNT
Agency: 180HEARTBEATS
Agency: BRAIN
Production Company: F25, Warsaw, POLAND
Date of First Appearance: May 10 2010
Creative Director: Mikolaj Sadowski
Copywriter: Piotr Plachecki
Art Director: Mikolaj Sadowski
Account Supervisor: Marcin Gaworski
Director: Mikolaj Sadowski
Cameraman: Kacper Fertacz
Account Manager: Agata Pieczynska

English Description
ING Bank’s free online bank account campaign. The message says ‚The only things we get for free are the ones we do ourselves’. On TV a famous Polish actor was reading a fairy tale depicting the message. For the Internet we’ve prepared an illustration of this story – a short film with handmade puppets and handmade stage design. Both the story and the way it was made illustrated the message.