Interpolis Film FIRETRUCK by FHV BBDO Amsterdam

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Industry Insurance
Media Film
Market Netherlands
Agency FHV BBDO Amsterdam
Director Herman Poppelaars
Art Director Peter Hamelinck
Copywriter Peggy Van Neer
Producer Robert Roosenstein
Account Supervisor Anja Froeling
Production First On Mars
Released August 2010

Credits & Description

Category: Banking, Investment & Insurance
Advertiser: INTERPOLIS
Product/Service: INSURANCE
Agency: FHV BBDO
Production Company: FIRST ON MARS, Amsterdam, THE NETHERLANDS
Date of First Appearance: Aug 27 2010
Chief Creative Officer: Mark Muller/Martin Cornelissen
Copywriter: Peggy Van Neer
Art Director: Peter Hamelinck
Agency Producer: Hanneke Kampschreur
Account Supervisor: Anja Froeling
Advertiser's Supervisor: Ingrid Nagtzaam
Producer: Robert Roosenstein
Director: Herman Poppelaars
Sound Design/Arrangement: Stephan Geusebroek
Post Production: Postoffice
Account Manager: Jeroen Natrop/Niki Lodder
Planner: Corinne Genestay
Director Of Photography: Rutger Storm
Editing Company: Postoffice

English Description
Interpolis is one of the main insurance companies in the Netherlands.
In an industry characterized by ambiguous rules and conditions, Interpolis is known as the crystal clear insurer that offers concrete solutions.

The Dutch over-insure themselves. They have been brought up with the idea that they can buy piece of mind by insuring themselves. Therefore it is not uncommon for the Dutch, to not know what risks they run and what they can do to prevent or limit damages.

With this campaign Interpolis, is the first insurance company that creates awareness of the importance of prevention as an alternative to insurance. With feasible and concrete solutions, Interpolis motivates the public to start with prevention. To further help, Interpolis opened the prevention shop.

Because insurance is not the only solution.