Carl's Jr Film "Mrs. Robinson" - The Jim Beam Bourbon Burger at Carl's Jr. by 72andSunny Amsterdam, Hsi

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"Mrs. Robinson" - The Jim Beam Bourbon Burger at Carl's Jr.

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Industry Fast food
Media Film
Market United States
Agency 72andSunny Amsterdam
Agency Hsi
Production Brickyard
Released March 2013

Credits & Description

Carl’s Jr.® and Hardee’s® announced the arrival of the Jim Beam® Bourbon Burger with a campaign from 72andSunny featuring supermodel Heidi Klum. The Jim Beam® Bourbon Burger boasts the distinction of being the first spirits-flavored item to be featured on a fast food menu.
Client: CKE Carl Karcher Enterprises
Andy Puzder President, CEO
Brad Haley CMO
Brandon LaChance Director of Advertising
Beth Mansfield Director of PR
Allison Pocino Product Brand Manager
Agency: 72 and Sunny
Glenn Cole Executive Creative Director/Partner
Mick DiMaria Creative Director
Justin Hooper Creative Director
Rebecca Ullman Writer
Sarah Herron Designer
Sam Baerwald Director of Film Production
Molly McFarland Senior Film Producer
Brooke Horne Film Producer
Latanya Ware Business Affairs Manager
Sherri Chambers Group Brand Director
Alexis Varian Brand Director
Mandy Hein Brand Manager
Matt Johnson Group Director Strategy
Melissa Harris Senior Print Producer
Production Company: H.S.I. Productions:
Chris Applebaum Director
Doron Kauper Head of Production
Kim Dellara Executive Producer
John Hardin Producer
Editorial: Arcade Editorial
Will Hasel Editor
Amburr Farls Producer
Damian Stevens Managing Partner
POST FX: Brickyard VFX
Patrick Poulatain Lead VFX Artist
Diana Young Head of Production/VFX Producer
Sound Design/Mix: On Music and Sound
Mixer: Chris Winston
Post Haste Soundry and Barefoot Music
Composer: Mathew Galen McGauhey ASCAP, Kyle Robert Johnson
Publisher: Swopie Songs ASCAP
Track Title: Awkward Date