Paulig Film Surfing the Freezing Shores of Finland by Sek & Grey Finland

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Surfing the Freezing Shores of Finland

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Industry Coffee, Tea, Breakfast Drinks
Media Film
Market Finland
Agency Sek & Grey Finland
Art Director Anton Raevaara
Copywriter Aleksi Erma
Production Pablo Films
Director Jukka Metsäaho
Released February 2018

Credits & Description

Media: Web Film
Category: Drinks, non-alcoholic
Client: Paulig / Juhla Mokka
Agency: SEK
Production: Pablo Films
Country: Finland
Director: Jukka Metsäaho
Art Director: Anton Raevaara
Copywriter: Aleksi Erma
Agency Producer: Jyri Paajamaa
Published: February 2018
Synopsis:
This film is making surfers around the world shiver with its different take on a sport that's usually reserved for warmer waters. Featuring a group of Finnish surfers, the film celebrates the willingness to go the extra mile to do what you love. No one represents this attitude more as the stars of the film, as they chase the waves in the freezing shores of Finland. The film is a part of a campaign by Juhla Mokka, the Finnish coffee brand known for its reputation as the coffee of doers.