|Industry||Photo & Video Cameras, Accessories|
|Agency||Ogilvy & Mather Berlin|
|Production||Neue Sentimental Film Berlin|
|Epica Awards 2001|
|The Winners||Audiovisual Equipment||Winner|
Credits & Description
Animal experiment; a chameleon is shown a lemon. It turns yellow. Then a tomato. It turns red. Then a colour film from Kodak: the chameleon has a complete colour flash and -unconscious- falls off the branch. It's logical: Kodak colours can't be imitated.