Korea Broadcasting Advertising Corporation (KOBACO) Film STOP WASTING FOOD by Korea Broadcast Advertising Corporation

STOP WASTING FOOD

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Industry Public awareness, Environmental & Animal Issues
Media Film
Market South Korea
Agency Korea Broadcast Advertising Corporation
Director Kim Yun Seok
Creative Director Rafael. Seo
Released January 1970

Credits & Description

Category: Public Awareness Messages
Advertiser: KOREA BROADCAST ADVERTISING CORPORATION
Product/Service: FOOD WASTE AWARENESS
Agency: KOREA BROADCAST ADVERTISING CORPORATION
Production Company: FINEADFULL PICTURES, Seoul, SOUTH KOREA
Executive Creative Director: Kim Yun Seok
Creative Director: Rafael. Seo
Director: Kim Yun Seok

English Description
A public service announcement tried to raise the issue of the Koreans' mindset on wasting food. Its detrimental affects on the economy and all of society is not acceptable and must be changed. This campaign unfolded to form an appropriate food culture, to change the Korean mind-set, and to activate it by depicting the economic loss to our society due to wasted-food garbage in a high-impact and tangible way.