Describe the Lay's Max by Proximity Warsaw for Lays

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Describe the Lay's Max

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Industry Confectionery & snacks, Chips
Media Film, Digital, Interactive & Mobile
Market Poland
Agency Proximity Warsaw
Creative Director Kamil Redestowicz
Copywriter Mikołaj Makowski
Released September 2013

Credits & Description

Media: Online
Category: Food
Agency: BBDO
Brand: Lay's
Geo: Europe, Poland
URL: http://max.lays.pl/en/
Advertising Agency: Proximity/BBDO Warsaw, Poland
Creative Director: Kamil Redestowicz
Art Directors: Magdalena Kramer, Rafał Szczepaniak
Copywriter: Mikołaj Makowski
Illustrators: Viktor Soma, Why Duck, Tomasz Kaczkowski
Developers: Kuba Kobyłecki, Franciszek Czachorowski
Published: June 2013