Les Mills Gym Film Leave Them All Behind [video] by Colenso BBDO Auckland

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Leave Them All Behind [video]

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Industry Sports and Health Clubs, Gyms
Media Film
Market New Zealand
Agency Colenso BBDO Auckland
Creative Director Dave Brady, Nat Knight
Art Director Samuel Trimble
Copywriter Georgia Johnstone
Creative Nick Worthington
Production Assembly (NZ)
Director Jonny Kofoed
Released October 2018

Credits & Description

Media: Print
Category: Entertainment & leisure
Client: Les Mills Gym
Agency: Colenso BBDO
Production: Assembly
Country: New Zealand
Director: Jonny Kofoed
Creative Chairman: Nick Worthington
Creative Director: Dave Brady
Creative Director: Nat Knight
Copywriter: Georgia Johnstone
Art Director: Samuel Trimble
Agency Producer: Nikhil Madhan
Production Company Producer: Helen Naulls
Planner: Nick Salter
Sound Design: Peter Hobbs
DoP: Duncan Cole
Editor: Jon Rush
Photographer: Matt Baker
Retoucher: Carl Baker
Photographer Producer: Kate Bridges
Group Business Director: Kate Smart
Published: October 2018
Synopsis:
Would you go to the cinema to get fitter? Les Mills International have combined two worlds, to create 'THE TRIP' a highly engaging cinematic fitness experience. The high intensity cycle classes are ridden through digitally created worlds on cinema-scale screens and sound system, the workout takes your mind off exercising and into another world. You have to see it, to feel it.