Lyft Film Football by Wieden + Kennedy New York

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Industry Taxi
Media Film
Market United States
Agency Wieden + Kennedy New York
Executive Creative Director Karl Lieberman
Creative Director Stuart Jennings, Laddie Peterson
Art Director Alison Joseph, Blair Warren
Copywriter Matt Simpson, Pepe Hernandez
Production Biscuit Filmworks
Director Noam Murro
Released September 2017

Credits & Description

Whether you're riding west on the Oregon Trail, or heading out for all-you-can-eat pancakes, 'It Matters How You Get There.'
Media: TV
Category: Other
Client: Lyft
Agency: Wieden + Kennedy, New York
Production: Biscuit Filmworks
Country: United States of America
Director: Noam Murro
Executive Creative Director: Karl Lieberman
Creative Director: ​Stuart Jennings
Creative Director: Laddie Peterson
Art Director: Alison Joseph
Art Director: Blair Warren
Copywriter: Matt Simpson
Copywriter: Pepe Hernandez
Executive Producer: ​Shawn Lacy
Executive Producer: ​Holly Vega
Executive Producer: ​Sila Soyer
DoP: ​Phedon Papamichael
Head of Integrated Production: Nick Setounski
Creative Services Director​: Chris Whalley
Head of Art Production: Deb Rosen
Broadcast Producers: Alison Hill, Alexey Novikov
Art Producers​: Deb Rosen, Yukino Moore
Head of Strategy​: Dan Hill
Strategy Director​: ​Tass Tsitsopoulous
Account Team: Samantha Wagner, Jasmine Cogdell, Lee Ford
Communications Planner​s: ​Karlo Cordova, Neil Sawhney
Project Manager​: ​Kristin Daly
Interns: ​Alex McClelland, Maddy Baldwin, Rodrigo Nino
Traffic Director​: ​Sonia Bisono
Head of Business Affairs: ​Patrick O’Donoghue
Business Affairs: ​Michael Moronez, Carla Curry
Line Producer​: ​Jay Veal
Production Supervisor: ​Jen Berry
Editorial Company​: ​Arcade Edit NY
Editor​: ​Jeff Ferruzzo
Editor (Social Videos)​: ​Laurel Smoliar
Sr. Post Producer​: ​Gavin Carroll
Assistant Post Producer​: ​Arlene Perez
Editorial Assistant​: ​Samuel Barden
VFX Company (“Riding West”): ​Arcade Edit NY
VFX Flame​: ​Tristian Wake
Producer​: ​Gavin Carroll
GFX Artist: ​Paul Daniel