Macy's Film The Chase by BBDO New York

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The Chase

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Industry Retail, Distribution & Rental companies, Department Stores & Shopping Malls
Media Film
Market United States
Agency BBDO New York
Chief Creative Officer Greg Hahn
Associate Creative Director Cesar Finamori, Joao Unzer, Roberto Danino, Kathryn Kvas
Executive Creative Director Danilo Boer, Marcos Kotlhar
Production MJZ
Director Nicolai Fuglsig
Released March 2018

Credits & Description

Category: Retail Services
Media: Film
Brand: Macy's
Agency: BBDO
Geo: United States
Advertising Agency: BBDO, New York, USA
Chief Creative Officer, Worldwide: David Lubars
Chief Creative Officer, New York: Greg Hahn
Executive Creative Directors: Danilo Boer, Marcos Kotlhar
Associate Creative Directors: Cesar Finamori, Roberto Danino, Joao Unzer, Kathryn Kvas
Senior Project Manager: Noreen Masih
Executive Producer: Dan Blaney
Business Affairs Manager: Nancy Espinal
Director of Music: Rani Vaz
Group Planning Director: Lindsey Gonnella
Communications Planner: Julie Naidu
Senior Director: Corey Cirillo
Account Director: Lauren Munilla
Account Manager: Justin Perrelli
Account Executive: Clare Driggs
Assistant Account Executive: Maddy Bell
Production: MJZ
Director: Nicolai Fuglsig
Line Producer: Laurie Boccaccio
Executive Producer: Emma Wilcockson
DoP: Greig Fraser
Assistant Director: Adam Somner
Production Designer: Jahmin Assa
Editorial: Work
Editor: Rich Orrick
Assistant Editor: Theo Mercado
Executive Producer: Erica Thompson
Post Production / VFX: Blacksmith
VFX Supervisor / 2D Lead: Daniel Morris
2D Artists: Chris Memoli, Youngjae Lee
Rotoscoping: Trace VFX
Executive Producer: Charlotte Arnold
Producer: Alexa Mauro
Music: Sound Tree
Producer: Jay James / Sound Tree
Arranged / Produced By: Luis Almau, Peter Raeburn, Luke Fabia
Vocal Coach: Kyra Selman
Final Mix: Sonic Union
Mixer: Steve Rosen
Sound Designer: Brian Emrich
Final Grade: Tom Poole / Company 3
Published: March 2018
Find fashion. Find spring. Find the remarkable you.
Spring is a time of growth and renewal, and often the start of good times and great weather. Macy’s assortment of fashion, accessories, and beauty for Spring 2018 brings together themes of evolution and happiness, featuring a wide array of contemporary silhouettes, color schemes, and unique detailing.