Maersk Film Humans at the Heart of Trade by Green Cave People

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Humans at the Heart of Trade

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Industry Postal, Courier, Shipping & Freight services
Media Film
Market United Kingdom, Denmark
Agency Green Cave People
Production M2Film
Director Malcolm Green
Senior Copywriter Malcolm Green
Editor Iain Whitewright, Tom Baker
Production Ursus Films
Released June 2017

Awards

Cannes Corporate Media & TV Awards 2017
Corporate Films And Videos - Grand Prix
Corporate Films And Videos Corporate Image Films Gold
Corporate Films And Videos Corporate Videos Gold
Corporate Films And Videos Internal Communication Gold
Corporate Films And Videos Marketing Communication – B2b Gold
Production Arts & Crafts Best Director Winner
Production Arts & Crafts Best Editing Winner

Credits & Description

Category: Corporate identity
Client: A.P. Moller – Maersk
Agency: Green Cave People
Production: Ursus Films and M2 Entertainment
Country: United Kingdom, Denmark
Director: Malcolm Green
Producer: Steve Plesniak
Senior Copywriter: Malcolm Green
Executive Producer: Simon Maniora
Editor: Iain Whitewright, Tom Baker
Music: Kevin Pollard
launched in June 2017
Synopsis:
Maersk wanted to bring to life their global purpose in the eyes of the world - using the insight that to be sustainable, the global economy must include the many not the few. Maersk are enablers for the many, providing an infrastructure to connect businesses in even the remotest places.
Brought to life in the stories of 10 inspiring traders who are at the heart of trade around the world, driving not only growth but change in society.
The first three films at launch introduce you to Emma & Claire, David and Sefa.
In total there will be 10 films, for 10 traders in 10 countries around the world, launched throughout the year and used across all channels, including events, digital, social, TV.