Manulife Film Stand Up by J. Walter Thompson Manila

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Stand Up

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Industry Insurance
Media Film
Market Philippines
Agency J. Walter Thompson Manila
Chief Creative Officer Dave Ferrer
Associate Creative Director Boyet Custodio
Executive Creative Director Brandie Tan
Creative Director Javey Villones
Art Director Javey Villones, Boyet Custodio
Copywriter Albert Millar
Released December 2016


Spikes Asia 2017
Film Financial Products & Services, Commercial Public Services, B2b Products & Services Bronze Spike

Credits & Description

Client: Manufacturers Life Insurance Co. (Phils)
Agency: J. Walter Thompson Philippines Makati City, The Philippines
Entrant: J. Walter Thompson Philippines Makati City, The Philippines
Idea Creation: J. Walter Thompson Philippines Makati City, The Philippines
Production: Film Pabirka Makati City, The Philippines
Managing Director: Golda Roldan (J. Walter Thompson Philippines)
Chief Creative Officer: Dave Ferrer (J. Walter Thompson Philippines)
Executive Creative Director: Brandie Tan (J. Walter Thompson Philippines)
Creative Director / Art Director: Javey Villones (J. Walter Thompson Philippines)
Copywriter: Albert Millar (J. Walter Thompson Philippines)
Associate Creative Director / Art Director: Boyet Custodio (J. Walter Thompson Philippines)
Client Service Director: Pao Acosta (J. Walter Thompson Philippines)
Senior Account Manager: Pat Cui (J. Walter Thompson Philippines)
Executive Strategic Planning Director: Pam Garcia (J. Walter Thompson Philippines)
Strategic Planner: Iya Forbes (J. Walter Thompson Philippines)
Video URL:
Brief Explanation
A stand-up comic performs a routine where he muses on his struggle before his success. He tells the crowd that throughout the uncertainties and troubles, his dad was there to provide him unwavering support. Amidst all the jokes, he confesses that his performance was dedicated to his dad for staying with him until the very end.