Mastercard Film "Apprenticeship" by McCann Paris

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Industry Banking & Financial Services, Credit Cards
Media Film
Market France
Agency McCann Paris
Director Tony Kaye
Creative Director Remi Noel, Eric Holden
Released February 2008


Prix de la Campagne Citoyenne, 2009
The Winners Grenelle Spirit Winner

Credits & Description

Original Title: "L'Apprentissage"
Agency: McCann-Erickson Paris
City: Clichy
Production Company:: Milly Films
Advertiser: MasterCard International
Brand Name: Mastercard
Business Sector: Credit Cards
Date of First Publication: 2008
Market: France
Country of Production: France
Language: French
Type: Television
Tagline: There are some things money can buy, for all the rest, there is MasterCard.
Original Tagline: Il y a certaines choses qui peuvent s'acheter, pour le reste, il y a MasterCard.
Creative Director: Eric Holden, Rémi Noël
Creative Team: Glen Le Troadec, Joann Ameline
Director: Tony Kaye
Agency Producer: Annabel Dauphin
Account Manager: Jérôme Guilbert, Véronique Rheims, Laurent Poirieux
Music Composer: Nicolas Van Dooren
Advertising Manager: Pierre-Olivier Nau