|Industry||Retail, Distribution & Rental companies|
|Creative Director||Michael Dweck, Lori Campbell|
|Art Director||Stephen Pearson, Scott Vitrone, Michael Dweck, Lori Campbell|
|Copywriter||Stephen Pearson, Scott Vitrone, Lori Campbell|
|Cannes Lions 1998|
Credits & Description
A human sized arctic ground squirrel receives a couple of mattress delivery guys. He yells at his wife when she wonders what is going on. He explains to the delivery guys that the quality of the mattress is important since he will hibernate for months, and then aggressively throws them out when they ask for a signature.