Mazda Film CHALLENGERS by J. Walter Thompson Frankfurt

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CHALLENGERS

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Industry Cars
Media Film
Market Germany
Agency J. Walter Thompson Frankfurt
Director Hisashi Eto
Art Director Eddy Greenwood
Producer Reiko Mori
Account Supervisor Donald Lancaster
Editor Ryan Mcguire
Production TYO PRODUCTIONS
Released March 2011

Credits & Description

Category: Internet Film
Advertiser: MAZDA MOTOR EUROPE
Product/Service: MAZDA
Agency: JWT GERMANY
Production Company: TYO PRODUCTIONS, Tokyo, JAPAN
Date of First Appearance: Mar 3 2011
Chief Creative Officer: Till Hohmann
Executive Creative Director: Eddy Greenwood
Copywriter: Eddy Greenwood
Art Director: Eddy Greenwood
Agency Producer: Tim Greven
Account Supervisor: Donald Lancaster
Advertiser's Supervisor: Phil Waring
Producer: Reiko Mori
Director: Hisashi Eto
Editor: Ryan Mcguire
Sound Design/Arrangement: Studio Funk Duesseldorf
Post Production: Vcc Duesseldorf
Music: Massive Music Amsetrdam
Account Manager: Thorsten Meyer
Planner: Olga Karazhas
Director Of Photography: Leo Mac Dougall
Editing Company: Vcc Duesseldorf

English Description
In 1945, Hiroshima and the Mazda car company were levelled in an atomic blast. This documentary tells an inspiring human story. The survivors overcame the unimaginable and then went on to rebuild their city from the ashes.

This story, and its challenger spirit, are of particular relevance today. In the wake of the recent tragic events in Japan, the Japanese character is a beacon of hope for us all.