McDonald's Film Timeless by DDB Auckland

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Industry Fast food
Media Film
Market New Zealand
Agency DDB Auckland
Chief Creative Officer Damon Stapleton
Executive Creative Director Shane Bradnick
Creative Director Ben Pegler, Rory Mckechnie
Senior Art Director Zac Lancaster
Production Revolver/Will Orourke
Director Matt Devine
Released May 2018

Credits & Description

Media: TV
Category: Restaurants & fast food
Client: McDonalds
Agency: DDB New Zealand
Production: Revolver/ Will O’Rourke
Country: New Zealand
Director: Matt Devine
Chief Creative Officer: Damon Stapleton
Executive Creative Director: Shane Bradnick
Creative Director: Ben Pegler
Creative Director: Rory Mckechnie
Producer: Claire Colohan
Producer: Alex Kember
Senior Art Director: Zac Lancaster
Executive Producer: Judy Thompson
Executive Producer: Pip Smart
DoP: Crighton Bone
Senior Planner: Anna Gunnell
Senior Business Director: Lauren Taylor
Lead Business Partner: Karla Fisher
Managing Director: Michael Ritchie
Editor: Tim Mauger
Post Production Company: Blockhead
Colourist: Dave Gibson
Editing House: The Editors
Published: May 2018
McDonald's has today released a new brand ad Timeless, created by DDB New Zealand. Built on bringing families together over a meal, McDonald's taps into the insight that what families want the most is to spend quality time together. Our silver-haired protagonist faces a particularly difficult challenge. Looking after his three grandchildren, he puts a good old-fashioned day out up against technological toys and wins.