Regret Tests 3/3 by DDB Johannesburg for McDonald's

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Regret Tests 3/3

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Industry Fast food
Media Film
Market South Africa
Agency DDB Johannesburg
Director Alan Irvin
Creative Director Phil Mailer, Grant Jacobsen
Art Director Hital Pandya, Greig Watt, Jade Manning
Copywriter Vincent Osmond, Kenneth Van Reenen
Producer Gary King
Editor Tessa Ford - Orchestra Blue
Released May 2012

Awards

One Show 2012
One Show Consumer Television / :30/:25 - Campaign Merit

Credits & Description

Category: Restaurants & Fast Food Outlets
Advertiser: McDONALD'S SOUTH AFRICA
Product/Service: KIDS BIRTHDAY PARTIES
Agency: DDB SOUTH AFRICA
Production Company: PICTURE TREE, Johannesburg, SOUTH AFRICA
Executive Creative Director: Grant Jacobsen
Creative Director: Grant Jacobsen/Phil Mailer
Copywriter: Kenneth Van Reenen/Vincent Osmond
Art Director: Hital Pandya/Greig Watt/Jade Manning
Agency Producer: Kathy Shcarrer
Producer: Gary King
Director: Alan Irvin
Editor: Tessa Ford
Sound Design/Arrangement: Frequ'ncy
Post Production: Bladeworx
Account Manager: Tsitsi Dhlamini
EditingCompany: Tessa Ford Productions
Account Manager: Tsitsi Dhlamini
Editing Company: Tessa Ford Productions

English Description
To remind parents why McDonald’s is the perfect venue for their kids’ parties.
Kids parties are a nightmare. Rather have the party at McDonald’s, where we’ll take care of everything for you.
We created a campaign that highlighted the frightening consequences of hosting a kid’s birthday party at home. It can go pretty pear shaped. So seriously, rather have the party at McDonald’s.