McDonald's: Shenzhen by TBWA\ Shanghai for McDonald's

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McDonald's: Shenzhen

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Industry Fast food
Media Film
Market China
Agency TBWA\ Shanghai
Director The Real Mccoys - Sean Mullens
Creative Director Joe Zhou
Copywriter Popo Jin
Production P.I.G. China
Released February 2012

Credits & Description

Project Name: Beef 2012 'Manly Man'
Creative Agency: TBWA\Shanghai
Client: McDonald's China

Group Creative Director: Kienhoe Ong
Creative Director: Joe Zhou
Associate Art Director: Steven Chung
Senior Art Director: Ming Zhang
Copywriter: Popo Jin
Director: The Real McCoys
Production Company: P.I.G. China
Production Company Executive Producer: Nick Dodet
Head of Planning: Ellen Hou
Agency Producer: Raymond Lau and Mo Chan
Brand Team Leader: Brian Swords
Group Account Director: Jane Lim
Associate Account Director: King Lee
Media Agency: OMD