McDonald's Film The TEST by DDB Paris

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Industry Fast food
Media Film
Market France
Agency DDB Paris
Executive Creative Director Alexander Kalchev
Creative Director Melanie Pennec
Production Stink
Director Emma Luchini
Released February 2018

Credits & Description

Client : McDonald’s
Product : Le Menu Série
Client Supervisor : Xavier Royaux, José Jacinto, Benoit Kolb, Léa Lemasson
Agency: DDb Paris
Executive Creative Director : Alexander Kalchev
Creative Director : Mélanie Pennec
Art Director Assistant : Thibaut Pirioux, Noémie Blum
Agency Producer : Corinne Persch
Post-producer : Jérôme Deplatière
Planner : Cédric Ledoux
Agency Supervisor : Paul Ducré, Julianne Sanson Ribaut, Nina Quellier
Production : Stink
Producer : Greg Panteix, Marine Garnier
Director : Emma Luchini
DOP : Christophe Beaucarne
Post-production : Mikros image
Editing : Benjamin Favreul
Sound Production : Studio 5 – Cédric Boit, Clément Reynaud, Marine Cremer
Published: February 2018
On February 16th, McDonald’s launched a new special offer. 
If you buy a large menu, you get the full season of your favorite TV show to download for free.
A single episode is already great but one full season! That’s really cool!
We all know there is nothing worse than the end of an episode, that famous cliffhanger thing.
Well, that’s exactly what DDB Paris thought too. So, they imagined 3 comedies, with a simple insight applied to real life: One episode is great. A full season is better.