FOR EVERY BREATH by GPY&R Melbourne for MEDIBANK

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FOR EVERY BREATH

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Industry Insurance
Media Film
Market Australia
Agency GPY&R Melbourne
Executive Creative Director Ben Coulson
Creative Director Jim Ingram
Copywriter Chris Northam
Producer Wilf Sweetland
Account Supervisor Mathew Cummings
Editor Rohan Zerna
Production Exit Films
Director Mark Malloy
Creative Director Ben A. Couzens
Art Director Ant Simmons
Released April 2011

Credits & Description

Category: Banking, Investment & Insurance
Advertiser: MEDIBANK
Product/Service: HEALTH INSURANCE
Agency: GEORGE PATTERSON Y&R
Production Company: EXIT FILMS, Melbourne, AUSTRALIA
Date of First Appearance: Apr 19 2011
Chief Creative Officer: Tony Granger
Executive Creative Director: Ben Coulson
Creative Director: Jim Ingram/Ben Couzens
Copywriter: Chris Northam
Art Director: Ant Simmons
Agency Producer: Romanca Jasinski
Account Supervisor: Mathew Cummings
Advertiser's Supervisor: Chris Carol/Tanya Haines
Producer: Wilf Sweetland
Director: Mark Malloy
Editor: Rohan Zerna
Sound Design/Arrangement: Soundfirm/Electric Dreams
Post Production: Mrppp/Digital Pictures
Animation: N/A
Cameraman: Germain Mcmicking/Riley Brown
Music: Heather Woods Broderick - "something Other Than"
Account Manager: Matilda Hobba
Planner: Tom Ward
Cinematographer: Germain Mcmicking/Riley Brown
Director Of Photography: Germain Mcmicking/Riley Brown
Editing Company: The Butchery
Other Credits: Music Supervisor - Karl Richter (Level Two Music)

English Description
This commercial is a 'chain-breath'. One person breathes in, another breathes out. IN. OUT. All through the film. For as long as you're breathing, you're covered with Medibank Health insurance.

ECD Ben Coulson
CD Jim Ingram and Ben Couzens
Art director
Copywriter