Mekonomen Film MOTHER IN LAW by Dinamo Reklamebyra

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MOTHER IN LAW

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Industry Automotive products, services and accessories
Media Film
Market Norway
Agency Dinamo Reklamebyra
Director Hans Ingemansson
Art Director Henrik Johs. Sæther
Copywriter Henrik Hagelsteen
Producer Beate Tangre
Account Supervisor Pål Drage
Editor Thomas Trælnes
Released February 2013

Credits & Description

Advertiser: MEKONOMEN
Agency: DINAMO
Category: Other Vehicles, Auto Products & Services
Account Manager: Charlotte Kristoffersen
Copywriter: Henrik Hagelsteen
Editing Company: Shortcut
Post Production: Shortcut
Cameraman: Victor Davidson
Producer: Beate Tangre
Advertiser's Supervisor: Bjørn Skogstad
Art Director: Henrik Johs. Sæther
Director: Hans Ingemansson
Other Credits: Inge Fosseie
Account Supervisor: Pål Drage
Agency Producer: Tonje Østbye
Advertiser's Supervisor: Stina Onsum Berg
Editor: Thomas Trælnes

Brief Explanation
We see our man sitting in his car looking frustrated. His ex-girlfriend's mother is standing by the bonnet. She looks at the car and says to him: ”I don’t know much about cars, but ehm….do you want me to take a look?”Our man desperately tris to start the car. Whitout luck. Text is displayed: Whatever happens. We’ll pick you up. We see our man making a last attempt to start the car. It doesn’t start, the attempt just kind of pushes his mother in law away. Cut to:Mekonomen. Garages with mobility warranty.