Mercedes-Benz Film MEISTER VS. MEISTER by Scholz & Friends Berlin

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MEISTER VS. MEISTER

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Industry Cars
Media Film
Market Germany
Agency Scholz & Friends Berlin
Director Johannes Grebert
Executive Creative Director Matthias Spaetgens
Creative Director Philipp Woehler, Robert Krause
Art Director Joerg Waschescio
Copywriter Stefan Lenz, Tobias Deitert
Account Supervisor Stefanie Wurst
Editor Rain Kencana
Production BIGFISH Filmproduktion
Production Studio Funk
Released October 2010

Credits & Description

Category: Other Screens
Advertiser: DAIMLER
Product/Service: MERCEDES-BENZ TARNSPORTER
Agency: SCHOLZ & FRIENDS BERLIN
Production Company: BIGFISH FILMPRODUKTION, Berlin, Berlin, GERMANY, GERMANY
Production Company: STUDIO FUNK, Berlin, Berlin, GERMANY, GERMANY
Date of First Appearance: Oct 12 2010
Chief Creative Officer: Martin Pross
Executive Creative Director: Matthias Spaetgens
Creative Director: Robert Krause/Philipp Woehler
Copywriter: Stefan Lenz/Tobias Deitert
Art Director: Joerg Waschescio
Agency Producer: Katharina Meyer
Account Supervisor: Stefanie Wurst
Advertiser's Supervisor: Lutz Wienstroth
Director: Johannes Grebert
Editor: Rain Kencana
Post Production: Das Werk
Cameraman: Felix Leiberg/Philipp Kirsamer
Account Manager: Ellen Staudenmayer/Vera Krausse/Anna Gabriel

English Description
With the unique and extraordinary competition “Meister vs. Meister” (“Masters v. Masters”), Mercedes-Benz Transporter sparked a football fever among its main target group - Germany's master craftsmen - in the year of the World Cup. For "Meister vs. Meister" Mercedes-Benz Transporter brings six former world and European champions out of retirement and back onto the pitch to challenge Germany's craftsmen to a sportive power play.

The world champions of '54, '74 and '90, Horst Eckel, Sepp Maier, Juergen Kohler, Andreas Brehme and Karl-Heinz Riedle and European champions Mario Basler, Marco Bode and Hansi Mueller start their masters' tour through Germany in a Mercedes-Benz Vito team bus. Themed "6 against 5 million" the Mercedes-Benz all-star team plays against four selected craftsman's businesses on football pitches in their region in May 2010. The winner receives a uniquely branded Mercedes-Benz Vito as a new company car. Another Vito is raffled between all the other participant