Microsoft Film Don't fight. Switch by Crispin Porter + Bogusky Boulder

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Don't fight. Switch

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Industry Mobile phones, devices & accessories, Telecommunications Services
Media Film
Market United States
Agency Crispin Porter + Bogusky Boulder
Director Roman Coppola
Executive Creative Director George Dewey Dan Donovan
Creative Director Bill Roden, Dave Steinke, Dave Swartz
Art Director Robbin Ingvarsson
Copywriter Waldemar Wegelin
Producer Lisa Margulis, Elizabeth Minzes
Account Supervisor Kelly Olech, Devin Reiter, Lynn Harris
Editor Kevin Zimmerman @ Whitehouse Post
Released April 2013

Credits & Description

Advertiser: MICROSOFT
Agency: CP+B
Category: Home Electronics & Audio-Visual
Advertising campaign: PHONE FIGHT
Account Manager: Andrea Caldoni
Creative Director: Bill Roden
Agency Producer: Chad Hopenwasser
Account Manager: Casey Wilen
Account Supervisor: Devin Reiter
Creative Director: Dave Swartz
Agency Producer: Aaron Kovan
Editor: Kevin Zimmerman
Agency Producer: Mike Borell
Post Production: Method La
Art Director: Robbin Ingvarsson
Director: Roman Coppola
Executive Creative Director: Dan Donovan
Creative Director: Dave Steinke
Planner: Jason Deturris
Producer: Elizabeth Minzes
Account Supervisor: Kelly Olech
Agency Producer: Laura Keseric
Producer: Lisa Margulis
Account Supervisor: Lynn Harris
Editing Company: No6la
Chief Creative Officer: Rob Reilly
Copywriter: Waldemar Wegelin

Brief Explanation
Don't fight. See why now's the time to switch to the Windows Phone Nokia Lumia 920: Engadget Reader's Choice Smartphone of the Year. Get ready for what may be the best photos and videos you've taken with a smartphone. The Nokia Lumia 920 brings Optical Image Stabilization, 8 MP PureView technology, and incredible photo and video software—all to Windows Phone 8.#timetoswitch