|Industry||Beers and Ciders|
|Agency||The Community Miami|
|Creative Director||Ricky Vior, Leo Prat|
|Editor||Gary Knight - Final Cut|
|Production||Cut & Run|
Credits & Description
Senores, this is the real world. Modelo’s campaign via La Comunidad is directed by Vincent Haycock and edited by Gary Knight to showcase the authentic, the passionate, and the dynamic world we live in. It’s a world where things change rapidly but great things never change. Like Modelo Especial, quality since 1925, and the truism that it is what’s inside that counts. Real expression is better than a text message. Talent is more important than fame.