Mountain Dew Film Face Off [super bowl 2018 teaser] by Goodby Silverstein & Partners San Francisco

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Face Off [super bowl 2018 teaser]

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Industry Soft Drinks, Chips
Media Film
Market United States
Agency Goodby Silverstein & Partners San Francisco
Released January 2018

Credits & Description

Client: PepsiCo
Brand: DORITOS BLAZE vs. MTN DEW ICE
Synopsis:
Doritos Blaze and Mtn Dew Ice, two new PepsiCo product innovations that recently hit store shelves nationwide, are coming together for a 60-second in-game Super Bowl LII advertisement on February 4. The first teaser video features award-winning actors Morgan Freeman for Mtn Dew Ice and Peter Dinklage for Doritos Blaze intensely facing off. The advertisement marks the first time one company has advertised two of its trademarks back-to-back in one nationally televised Super Bowl commercial.
The second, 'Tongue Twisters,' adds two new names to the celebrity roster: hip-hop legends Missy Elliott and Busta Rhymes.
The iconic crew will be featured in an epic battle between Mtn Dew Ice and Doritos Blaze. The teaser pairs Elliott with Freeman for Mtn Dew Ice and Busta with Dinklage for Doritos Blaze. Each duo is practicing a series of tongue twisters in the mirror before they depart for a testy showdown.