MTV Film VIVA REBRAND by Mtv Networks

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VIVA REBRAND

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Industry TV Channels/Radio Stations and Programmes
Media Film
Market Germany
Agency Mtv Networks
Director Dinko Lacic, Laurence Ellis, Robert M. Brodmüller
Executive Creative Director Dinko Lacic
Creative Director Dinko Lacic
Art Director Justin Kruse
Copywriter Dinko Lacic, Justin Kruse, Andris Eglais, Robert Brodmüller
Producer Patrick Skerlec, Pierre Guenther
Editor Justin Kruse
Production Good Guys Entertainment
Released December 2010

Credits & Description

Category: Publications & Media
Advertiser: MTV NETWORKS GERMANY
Product/Service: VIVA GERMANY
Agency: MTV NETWORKS GERMANY
Production Company: GOOD GUYS ENTERTAINMENT, GERMANY
Date of First Appearance: Dec 31 2010
Chief Creative Officer: Dinko Lacic
Executive Creative Director: Dinko Lacic
Creative Director: Dinko Lacic
Copywriter: Dinko Lacic/Justin Kruse/Robert Brodmüller/Andris Eglais
Art Director: Justin Kruse
Agency Producer: Sandro Raddato
Producer: Patrick Skerlec/Pierre Guenther
Director: Laurence Ellis/Dinko Lacic/Robert M. Brodmüller
Editor: Justin Kruse
Sound Design/Arrangement: Florian Schäfer/Philipp Hahn/Arri Film/Tv Services (Dolby Mix)
Post Production: Justin Kruse
Animation: Justin Kruse
Music: The Naked/Famous/Youngblood
Planner: Vivien Hucke
Editing Company: Mtv Networks Germany Gmbh/Advertising Unit
Other Credits: Music By The Naked/Famous

English Description
TV & Cinema Advertising Spot to accompany the Rebrand and relaunch of the German Youth & Music Channel VIVA . Reflects the new positioning and is intended as an emotional expression of the Channels core message,
to feel youg at heart but also communicating that there is a new VIVA and giving an idea of what it feels like.