Muller: Wunderful stuff by TBWA\ London, The Mill for Muller

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Industry Dairy products & Eggs
Media Film
Market United Kingdom
Agency TBWA\ London
Executive Creative Director Andre Laurentino
Agency The Mill
Art Director Paul Pateman
Copywriter Mike Nicholson, Craig Ainsley
Producer David Stewart, Isabella Paris, Henry Scholfied
Account Supervisor Emma Massey
Editor Bill Smedley @ The Works
Production Partizan
Director Antoine Bardou-Jacquet
Released October 2011

Credits & Description

Category: Sweet Foods & Snacks
Advertiser: MÜLLER DAIRY
Product/Service: MASTERBRAND
Agency: TBWA\LONDON
Production Company: PARTIZAN, London, UNITED KINGDOM
Executive Creative Director: Andre Laurentino
Creative Director: Mike Nicholson/Paul Pateman
Copywriter: Mike Nicholson/Craig Ainsley
Art Director: Paul Pateman
Agency Producer: Jason Ayers/Natalie Spooner
Account Supervisor: Emma Massey
Advertiser's Supervisor: Lee Rolston
Producer: David Stewart/Isabella Paris/Henry Scholfied
Director: Antoine Bardou-Jacquet
Editor: Bill Smedley
Sound Design/Arrangement: Jungle Studios/Nigel Manington
Post Production: Gemma Humphries/The Mill
Animation: Mustashrik Mahbub
Music: Carnival/Guy Farley
Account Manager: Justin Martin/James Rice
Planner: Toto Ellis
Director Of Photography: Glynn Speekaert
EditingCompany: Work Post
Account Manager: Justin Martin/James Rice
Planner: Toto Ellis
Director Of Photography: Glynn Speekaert
Editing Company: Work Post
Other Credits: (Music Supervisor) Dave Bass / Platinum Rye Entertainment

English Description
Brief:
To relaunch Muller Corner/Light/Rice yogurt brands in the UK via a brand campaign that makes Muller loved and talked about.

Insight:
Muller takes a plain yoghurt and stirs in wonderful ingredients to make wonderful stuff, which makes you feel wonderful.

Creative idea:
Stirring in a little wonder makes a world of difference: 'Muller, wunderful stuff.'

The Film titled Muller: Wunderful stuff was done by TBWA\ London, The Mill advertising agencies for product: Muller Dairy Products (brand: Muller) in United Kingdom. It was released in Oct 2011.