National Autistic Society (NAS) Film Homage To Love by Miami Ad School

Homage To Love

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Industry Public awareness
Media Film
Market United States
Agency Miami Ad School
Creative Director Jerrod New
Art Director Mariam Elias
Copywriter Mariam Elias
Released July 2017

Credits & Description

Category: Public Interest, NGO
Media: Film
Brand: National Autistic Society
Agency: Miami Ad School
Geo: United States
Advertising School: Miami Ad School, Miami, USA
Creative Director: Jerrod New
Art Director / Copywriter: Mariam Elias
Published: July 2017
Synopsis:
"Homage To love” aims to change the misconception that autistic people are incapable of competing or developing their skills. However, its main purpose is to show appreciation and respect to the families of autistic children. In my research, I was always touched by the parent’s patience and the unconditional love that they give to their children, even when they know the limitations of the condition and that the kids don’t always apprehend their efforts.That is why the protagonist in the film is this unconditional love that empowered the parent to keep giving care and attention, despite all the circumstances, and helped the children to accept themselves and do their best to succeed.