GIFT GAUNTLETTS by DraftFCB Johannesburg for Netflorist

Adsarchive » Film » Netflorist » GIFT GAUNTLETTS

GIFT GAUNTLETTS

Pin to Collection
Add a note
Industry Consumer & Public services, Flowers delivery
Media Film
Market South Africa
Agency DraftFCB Johannesburg
Director Alan Irvin
Executive Creative Director Brett Morris
Creative Director Gareth Paul
Art Director Olivia Russel
Copywriter Lawrence Katz
Producer Gary King
Account Supervisor Samantha Di Terlizzi
Editor Tessa Ford - Orchestra Blue
Production Notontv Productions
Released July 2010

Credits & Description

Category: Retail Stores
Advertiser: NETFLORIST
Product/Service: GIFT DELIVERY SERVICE
Agency: DRAFTFCB SOUTH AFRICA
Production Company: PICTURE TREE, Johannesburg, SOUTH AFRICA
Date of First Appearance: Nov 1 2010
Executive Creative Director: Brett Morris
Creative Director: Gareth Paul
Copywriter: Lawrence Katz
Art Director: Olivia Russel
Agency Producer: Ofentse Moremi
Account Supervisor: Samantha Di Terlizzi
Producer: Gary King
Director: Alan Irvin
Editor: Tessa Ford
Sound Design/Arrangement: Dave Harris
Post Production: Blade
Cameraman: Willie Nel
Lighting: Willie Nel
Editing Company: Tessa Ford Post Production

English Description
NETGIFTS GIFT GAUNTLET

In order to demonstrate the trauma people experience in shopping centers while searching for gifts, we came up with a Japanese game show rip-off called “Gift Gauntlet”. It shows how your average shopper has to endure a number of obstacles in their search for the perfect present. Eg: having to dodge trolleys. This is done in a fun and entertaining way, and manages to bring across the fact that it’s far easier and less painful to send a gift online using netgifts.co.za.