Nightmares by M&C Saatchi Auckland for New Zealand Fire Service

Nightmares

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Industry Public awareness
Media Film
Market New Zealand
Agency M&C Saatchi Auckland
Director Glendyn Ivin
Creative Dave King, Wicky Tafau, Frances Cooke
Producer Susie Cole
Photographer Stephen Langdon
Account manager Christina Mossaidis, Lou Devine
Production Exit Films
Released January 2013

Credits & Description

Category: Public services & utilities
Brand: New Zealand Fire Service
Agency: M&C Saatchi New Zealand
Country: New Zealand
Expanding on the 'Could you live with yourself?' TV commercial highlighting the importance of having working smoke alarms, we are given a glimpse of the father's nightmare of his little girl being injured in a fire.
The commercial aims to press the haunting consequences of a fire in a home without smoke alarms. If a fire happened in your home - and you didn't have working smoke alarms - could you live with the potentially disastrous consequences?
Category: Public services & utilities
Client: New Zealand Fire Service
Agency: M&C Saatchi New Zealand
Production: Exit Films
Country: New Zealand
Director: glendyn Ivin
Creative: Dave King
Creative: Wicky Tafau
Creative: Frances Cooke
Producer: susie cole
DoP: Ari Wegner
Sound Design: Shane Taipari
Agency Producer: Jodie Hari
Photographer: stephen langdon
Music: Stephen Rae
Account manager: Christina Mossaidis
Account manager: Lou Devine
Client Partners: Debbie Gee, Caroline Rosanowski, Scott Sargentina
Makeup FX: Andrew Beatie
Offline Editor: Cushla Dillon
Online Editor: Leoni Willis
Media: Julie-Ann Hedges
Sound Design: Franklin Road Audio
Photography: Reload Agency
Middlemore Burns consultant: Debbie Murray