|Agency||M&C Saatchi Auckland|
|Art Director||James Bowman|
|Copywriter||Dave King, Wicky Tafau|
|Agency||Thick as Thieves|
Credits & Description
On a wall at the campus of Massey University in Wellington we tell the story of Constable Penni Eggleton who saved a frightened young woman from her extremely threatening ex-boyfriend. Over the course of a few days he sent over 100 texts to her that ranged from affection to threatening and back again. On the wall, passers-by can read the texts and feel for themselves the emotions the young woman felt.