Nikon Film The Day by Beacon Communications Tokyo

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The Day

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Industry Photo & Video Cameras, Accessories, Business equipment & services, Corporate Image
Media Film
Market Japan
Agency Beacon Communications Tokyo
Director Shinsuke Jitsumori
Creative Director Masato Mitsudera
Art Director Yasuo Matsubara
Copywriter Junya Eguchi
Producer Nick Uemura, Takaharu Hatori
Photographer Koichi Mitsui
Account manager Yuki Watanabe
Released March 2013

Credits & Description

This very day, today, is full of discoveries. And people are connected, through the discoveries. "We would like you to spend your days with discoveries, with Nikon's cameras." That was the wish Beacon/ Leo Burnett, Tokyo wanted to convey with this work. Nikon's brand movie which was released at the same timing throughout the world.
Category: Home electronics
Client: Nikon Corporation
Agency: beacon communications/Leo Burnett Tokyo
Production: TYO/Team.S
Country: Japan
Director: Shinsuke Jitsumori
Executive Creative Director: Masato Mitsudera
Creative Director: Masato Mitsudera
Art Director: Yasuo Matsubara
Copywriter: Junya Eguchi
Producer: Takaharu Hatori
Producer: Nick Uemura
Account Director: Kyoko Mitsui
DoP: Marden Dean
Agency Producer: Seiji Hosokawa
Agency Producer: Yusuke Mori
Photographer: Koichi Mitsui
Production Manager: Masao Omokawa
Production Manager: Aiko Kurikawa
Music + Sound Production: Beethoven Inc.
Account manager: Yuki Watanabe